You’ve trained. You care about your clients. You have something valuable to offer.
So why does sharing your work, saying your price or introducing yourself as a coach still bring up so much doubt?



You find yourself thinking:
“Once I get more clients, I’ll believe I’m good enough.”
But even when something goes well, that feeling doesn’t always last.
Through seven guided sections, you’ll learn to:

Recognise the stories behind your self doubt
so you can question them instead of automatically following them.

Make decisions you can stand behind
with less dependence on other people’s approval.

Turn your new self understanding into everyday actions
You want to share your opinion, but you worry a more experienced coach will disagree.
You want to stand behind your offer, but you find yourself explaining why it costs what it does.
You want to follow through, but every uncomfortable moment becomes another reason to wait.
Over time, these moments can shape your business around what helps you avoid judgement, rather than what you actually want to build.
You deserve the chance to see what becomes possible when you stop putting yourself back at the starting line.
IS IT FOR YOU?
You’re trained as a coach, but still don’t feel like a “real” one.
You second guess what you post, what you charge and whether you’re good enough.
You keep waiting for more confidence before putting yourself out there.
You compare yourself to other coaches and feel like you’re falling behind.
You’ve had wins, but still struggle to trust your ability to help people.
You’re ready to back yourself through your everyday choices, not just when things go well.
Who do you think you are?
Understand how your identity develops and where some of your ideas about who you can and can’t be may have come from.
The many identities we carry
Explore the different roles you hold and where being a coach clashes with being the helper, the dependable one or the person who never gets it wrong.
Identity associations
Look at what being visible, successful or well paid means to you. Question the associations that make growth feel uncomfortable.
Let the current identity talk
Make sense of the part of you that hesitates. Understand its concerns and what it needs, without turning it into another thing to criticise yourself for.
Envisioning your new identity
Define the coach you want to become through her values, choices and boundaries not just her income.
Embodying your new identity
Practise showing up as that coach through small, believable actions, even while confidence is still growing.
Your 90 day identity plan
Bring the work into your real life with clear actions, regular reflection and a way to respond when familiar doubts return.
Another useful idea left in drafts.
Another offer you hold back from sharing.
Another course you buy because you still don’t feel qualified enough.
The trust you lose in yourself each time you promise you’ll start, then talk yourself out of it.
INVESTMENT
Yes. You don’t need a full client list or years of experience. If you’re trained but still questioning whether you’re ready to be seen, heard and paid as a coach, this work is relevant to you.
You may understand your thoughts but still find yourself making the same choices. This training focuses on how you see yourself and helps you put that understanding into practice through everyday decisions, boundaries and actions.
This is identity training, rather than a sales or business strategy course. It helps you work on the self doubt and identity patterns that influence how you show up. The name reflects an ambition; it doesn’t promise a particular income.
You’ll explore your current identity, define the coach you want to become and practise making choices that reflect her. You’ll finish by creating a 90 day plan to keep applying the work in your life and business.
You’ve spent time learning how to support other people. Give yourself space to become a coach who trusts her own voice, stands behind her work and follows through on what matters to her.
You don’t need to feel completely ready. You can start with who you are today.
ENAS CARROLL COACHING
© 2026 · THE SIX FIGURE COACH IDENTITY